Loyalty Vs. Royalty

If you want to sell more, sell less. Loyalty is much more real, and much more likely to last a lifetime, if it’s earnt and built through lots of small, real, human connections and consistent service. Loyalty can’t be begged... Read More

If you were Jane

  Jane is a florist with a small shopfront, a website that’s a work in progress, and a growing list of customers who like her style. She’s working long hours and saving wherever she can to make her small enterprise... Read More

Which is which?

    Which is heavier…a ton of bricks, or a ton of feathers? Which is greater…six or half a dozen? Which takes least effort…to care or to dismiss? Which is natural… to look for credit, or to say thank you... Read More